Better Rewards, Bigger Results
When you think of high school organizations that typically raise a lot of money when they fundraise the following organizations would probably be at the top of most people’s lists:
Elementary school students can become excited about something once they have heard about it, but the best way to get these students really enthusiastic is to show it to them. After all, elementary students are very visual. Obviously, you want your students to be excited about your fundraiser and what they can win for selling items from your sales brochure so the more you have to show, and the more times you show it, the better. There are three basic ways that you can promote your sale visually to your students.
With so much pressure being placed on schools these days to use every bit of time available for educating students it would make sense to try to eliminate time out of class for a fundraiser kickoff assembly. Most administrators who are concerned about this will attempt to ‘kill two birds with one stone’ by allowing for the fundraiser to be kicked off during the students P.E. classes. However, what are you giving up if you decide not to have your group all together for your kickoff?
There is only one thing that should be more important than raising a lot of money for your upcoming school fundraiser and that is ensuring the safety of your students. Brochure sales are probably used more than any other fundraising method and there is good reason for that. It is relatively easy to implement, with the fundraising company already providing a built in system, it’s been proven to be profitable and people are already familiar with it and know what to expect.
Most schools who are satisfied with their current fundraiser are also probably content with their current fundraising company. After all the company has done everything that the school has expected. Their student fundraising packets arrived at the school already collated, their kickoff was a success, the product arrived in good condition and any needed replacement items were addressed and taken care of rather quickly.
Your goal with your next school fundraiser is to offer a product or product line that will make you the most money. Deciding which one is not so easy. Should you choose a single product that is so special and unique that it is bound to sell itself just because it is so different or exclusive? Or should you perhaps play it safe and ‘cover your bases’ by perhaps offering your buyers a fall shopper that has a large variety of items that may be more ordinary?
There are many different reasons that people fundraise; whether they are raising money for new library books, learning software, field trips or end of the year academic awards. In general smaller groups tend to average higher units sold per seller because they are usually more united toward a common goal that everyone will benefit from directly. For example, not every student from an elementary school with 500 students will want to participate in a fundraiser that is raising money for end of the year academic awards.
You have chosen to sell discount cards and you want to receive a higher profit for your school fundraiser so you decide to go out and find your own business vendors as opposed to having us do it for you. This sounds simple enough but when you actually get down to actually doing it, it may not be that simple. Here are some things to consider:
Decide Who you Will Approach
Most of the time fundraising coordinators or PTA boards focus on ways to increase overall sales or seller participation. What is often not discussed however is how to increase the number of sales (items sold out of a brochure) made per seller. In other words, how can we make those who already participate in your fundraiser even more productive? If you can find ways to increase the productivity of those who are already selling, your sales results would increase significantly.
If you’ve have any experience at all as your school’s fundraising coordinator you have probably formed your own opinions on what works and what doesn’t when it comes to making sure that your fundraiser runs smoothly.
The take-home message is this. If you want your fundraiser to run smoothly your will need to have informed parents and students about what you are attempting to accomplish.