Most school fundraising sponsors don’t really think about their delivery until they get closer to the end of their sale. After all, if the company does its job and there are no mistakes with everything arriving safely, isn’t that all you should be concerned about? Good fundraising companies take pride in making sure that every student’s brochure order is filled and packed correctly.
Better Rewards, Bigger Results
Fundraising Ideas - Elementary, Middle & High School Fundraisers
Planning a Fundraiser
There are many things that fundraising coordinators need to consider when planning a fundraiser. Find out what should go into preparing for a sale
We recently had one of our long-standing customers express an interest in selling discount cards for their next school fundraiser instead of the usual gift items brochure that they had been using for many years. They have never done discount cards before but their main reason for wanting to sell them is that there is no need to create space for their delivery boxes.
Believe it or not but good fundraising sponsors are hard to find. Strong sponsors who are effective leaders understand that fundraisers are hard work and success requires maximum effort from beginning to end. They realize that they only have so much time to fundraise and want to get as much out of what they put in as possible. Fundraising groups that end up reaching their sales goals do so because the sponsor expects effort and results from their group members.
If a school fundraising company is worth their salt they will do more than just try to entice fundraising groups with seemingly irresistible giveaways and signup bonuses. Some companies know that their products and service won’t measure up to the competition so they try to make up for it by offering extra rewards that they hope will grab your attention. Some people fall for this trap while others can see right through it. Instead, what should be most important to a potential customer is the overall substance of their fundraising program.
Has your fundraiser company informed you of what essential updates you should be receiving throughout your sale? If you ask most people what the two most important things are about the entire fundraising process, they will probably tell you:
You have completed your brochure fundraiser and your students are eagerly anticipating their upcoming Big Event Incentive Program that they will receive as a reward for selling items from their school fundraising catalog.
High school students are often thought of as self-absorbed, lazy and consumed. It’s usually the motivated and driven students who are already too busy so how are you going to convince them to add one additional thing to their plate? Your students should see your group fundraiser as natural and expected rather than just one more activity that you are attempting to through in. Here are some things to consider:
Over the years of working with various fundraising groups we have a pretty good idea of what makes fundraisers successful. What follows are 3 basic misconceptions that people often think will help make their sale a success when selecting a fundraiser but in the end don’t make much of a difference.
1. The Higher the Fundraising Profit Percentage the More Money We Raise
When you think about school fundraising several questions may come to mind like:
Selecting the right sales brochure is important because people will need to like what you are offering if you expect them to buy. Potential customers become buyers for the following reasons: